"Evaluate the role of digital technologies in the marketing and consumption of products in the Music Industry."
Hi folks, this is the next PPQ I would like you to focus on. Use the handouts I gave you, along with my Twitter account and your own ideas to make notes on how Indie and Major record labels/artists have used new technologies to market their products; how audiences can engage with that marketing; and how digital technology has affected the models and patterns of consumption with music audiences. If you could do this for Friday 29 April please. Thanks.
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